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The influence of geopolitical factors on the functioning of tourism in Ukraine

Title: 


The influence of geopolitical factors on the functioning of tourism in Ukraine


Authors: 


Kondratska, Liliya


Affiliation: 


West Ukrainian National University 11 Lvivska st., 46001, Ternopil, Ukraine


Bibliographic description (International):


Kondratska, L. (2023) The influence of geopolitical factors on the functioning of tourism in Ukraine. Socio-Economic Problems and the State (electronic journal), Vol. 29, no. 2, pp. 61-69. URL: http://sepd.tntu.edu.ua/images/stories/pdf/2023/23klptvu.pdf


Journal/Collection:


Scientific Journal "Socio-Economic Problems and the State"


Issue: 


2(29)


Issue Date: 


Dec-2023


Submitted date: 


Oct-2023


Date of entry: 


29-Dec-2023


Publisher: 


Ternopil Ivan Puluj National Technical University


Country (code):


UA


Place of the edition/event: 


Ternopil


ORCID Id: 


https://orcid.org/0000-0002-8429-8953


DOI: 


https://doi.org/10.33108/sepd2023.02.061


UDC: 


338.48:351.86


JEL: 


L83
H56
Z32


Keywords: 


tourist activity
tourism industry
military conflict
post-war recovery
decline


Page range: 


61-69


Start page: 


61


End page: 


69


Abstract: 


The article examines the key aspects of the prospects of the post-crisis strategic development of the domestic tourism industry after the end of the military conflict – the test of the XXI century, based on the transformational transformations of the industry. The main obstacles of geopolitical instability, which have a significant impact on the formation of the potential of the tourist flow at both the micro and macro levels, are systematized. These include the outflow of sources of funding from the tourism sector of Ukraine, the high risk of staying in certain territories, incomplete reform of the industry in accordance with EU directives, the priority of providing free transportation for the state in military, volunteer or humanitarian areas, etc. A detailed analysis of tax revenues to the state treasury and key statistical indicators of tourism activity in 2023 in accordance with previous years was conducted. A number of reliable and dangerous regions of Ukraine have been identified for planning trips by tourists in compliance with the peculiarities of recreation and tourist activities - permits and restrictions regarding the organization of routes in accordance with the curfew and taking into account the presence of bomb shelters, etc. In addition, it was found that the current dynamics of the tourist flow within the state is characterized by a sharp reduction in the number of visits by tourists from other countries, and the external domestic tourism itself is maintained thanks to the work trips of foreign diplomats, public activists, volunteers, and representatives of mass media. It was found that the deployed military actions on the territory of Ukraine have a serious economic impact on the recovery of international tourism in general. Priority anti-crisis directions for the reconstruction of the studied sphere are proposed in order to ensure the harmonious growth of all regions of Ukraine, taking into account the set goals. The main ones are the formation of state media interest on the part of foreign countries and tourists; building a mass PR company in previously unknown territories; updating the tourism branding of the state with the basis that the safety and protection of tourists is a priority.


Sponsorship: 


The authors received no direct funding for this research.


URI: 


http://elartu.tntu.edu.ua/handle/lib/43193


ISSN: 


2223-3822


Copyright owner:


Scientific Journal "Socio-Economic Problems and the State"


URL for reference material: 


http://sepd.tntu.edu.ua/images/stories/pdf/2023/23klptvu.pdf
https://doi.org/10.30525/978-9934-26-223-4-4.
https://doi.org/10.32782/2524-0072/2023-52-29.
https://doi.org/10.32782/2524-0072/2023-49-6.
http://dx.doi.org/10.5281/zenodo.7220110.
https://doi.org/10.31375/2226-1915-2022-3-87-97.
https://doi.org/10.32999/ksu2307-8030/2022-46-2.
http://nbuv.gov.ua/UJRN/modecon_2018_9_14
https://blog.liga.net/user/idvorskaya/article/44952
https://doi.org/10.52058/2708-7530-2022-5(23)-168-180.
https://doi.org/10.32782/2524-0072/2022-41-31.
https://doi.org/10.32782/2524-0072/2022-41-14.
https://ua.urc-international.com/plan-vidnovlennya-ukrayini
https://hub.kyivstar.ua/articles/turyzm-pid-chas-vijny-yak-galuz-vyzhyvaye-ta-gotuyetsya-do-vidnovlennya


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Content type: 


Article


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Scientific Journal "Socio-Economic Problems and the State", Vol.29, No.2

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