Development of franchising in the world and in Ukraine

Lazorenko, T.

Frolova, A.

Lazorenko, T. & Frolova, A. (2017). Rozvytok franchaizynhu u sviti ta v Ukraini [Development of franchising in the world and in Ukraine]. Socio-Economic Problems and the State. 17 (2), 199-207. http://sepd.tntu.edu.ua/images/stories/pdf/2017/17ltvtvu.pdf.

1-dec-2017

sep-2017

Ternopil Ivan Puluj National Technical University

339.187.4

franchisee
business
royalty
franchising
franchiser

In the article the conceptual apparatus of franchising and the history of its emergence on a world scale were described, describes the specifics of doing business in foreign countries. An analysis of the current situation of the development of franchising in Ukraine has been made and problems have been identified that restrain its modern growth. As well as proposed options for state support for franchising development. The subject of the article is a foreign and domestic practice of using franchising, features of the franchising system as an effective tool for business development. Statistical surveys and studies of independent analytical agencies (FRANDATA, IHS Market), as well as official organizations representing franchising in countries (IFA, EFF, BFA, FFA, RAF), were used.

Supplementary data associated with this article can be found, in the online version, at http://sepd.tntu.edu.ua/images/stories/pdf/2017/17ltvtvu.pdf

http://elartu.tntu.edu.ua/handle/lib/22749

2223-3822

Scientific Journal "Socio-Economic Problems and the State", 2017

http://sepd.tntu.edu.ua/images/stories/pdf/2017/17ltvtvu.pdf
http://www.thebfa.org/about–franchising/franchising–industry–research
http://www.eff–franchise.com
http://www.me.gov.ua/?lang=uk–UA

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